How to Craft Your Value Proposition in Insurance
(This blog article is excerpted from Bill Cates’ newest book, Beyond Referrals.) Fundamental to your business success is your ability to discover, articulate, and communicate your value. For many...
View ArticleHuge Mistake I Made on Life Insurance… and Here’s What You Can Learn From It
I was asked what my “best” mistake was. I understood the intent of the question. We’re taught that we’ll fail often as we build our careers, but the most important thing is to learn from those mistakes...
View Article3 Reasons Carriers Don’t Hate Conversions
What does the newest concept in life insurance and the oldest one have in common? John Hancock recently introduced the “Vitality” concept in an effort to engage policyholders post-issue and collect...
View ArticleAnyone Can Use this Simple 3-Step Process when Selling Life Insurance
One of the biggest challenges most financial professionals face is helping clients (and prospects) truly understand life insurance. The harsh reality is that life insurance is a very complicated,...
View Article#7 of the Top 10 IRA Mistakes
Mistake #7 – Not Taking Advantage of Tax Saving Strategies (Best used by having your clients or prospects read) 7th of 10 from the Book “Top 10 IRA Mistakes and How to avoid IRS Tax Traps” Stay tuned...
View ArticleYour Guide to Living Benefits in Insurance Plans
“Living Benefits” has become the phrase for companies marketing Critical Illness insurance plans and rightly so. But what exactly are living benefits and what is making them so popular as insurance...
View ArticleActor and Comedian Anthony Anderson Has A Message for Life Agents [Video]
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View ArticleTerm Vs. Whole Life – Why Rent If You Can Afford to Own?
For decades, economists, financial advisors and insurance agents have studied, researched and offered a wide variety of ways to explain the differences between Term and Whole Life Insurance. Regardless...
View ArticleHow To Build Your Insurance Practice
At the end of this article is The Big Secret for achieving consistent sales success in the insurance business! However, before we get there, we need to examine four key reasons why agents fail to...
View ArticleWhy Life Polices Still Have to be Sold
It’s another inconvenient truth that life insurance is not a demand product. People just don’t line up for the stuff. Despite the hopes of those who want to eliminate selling from the life insurance...
View ArticleNew Illustration Rules for Index Universal Life
At the end of June the National Association of Insurance Commissioner (NAIC) adopted Actuarial Guideline 49. This new rule addresses issues with how Indexed Universal Life (IUL) products are...
View ArticleJames Bond Needs Life Insurance More Than Homer Simpson Does
Five times as many people think James Bond is more in need of life insurance than the likes of Homer Simpson or Modern Family’s Phil Dunphy, two heads of households whose families would be hit hard...
View ArticleWhat’s Love Got to Do With Life Insurance?
What’s love got to do with life insurance? Actually, a lot. People buy life insurance because they love someone and want to make sure their loved ones would be OK financially if they were to die...
View ArticleThe Power of Permanent Life
I recently received a one-page description of life insurance. The original author is unknown, but it appeared by the style and wording to have been written some time ago. This description of life...
View ArticleConnecting with On-the-Go Insurance Buyers – Now There’s a Platform for That
Today people turn to their smartphones and tablets to do just about everything, like reserve a motel room, order Thai takeout, and compare mortgage rates. But when it comes to buying insurance, their...
View ArticleHow to Overcome Any Objection When Selling Life Insurance
Objections. Some are real. Some are not. The question is: How do you deal with and answer the objection to close the sale? People write books on answering objections, and I don’t have the space here to...
View Article3 Ways You Know You Have a Great Insurance Marketer
Meeting with marketers is a fact of life for agents and advisors. If you aren’t keeping in touch with the people who create the products you offer your clients, how can you be sure you’re providing...
View ArticleLife Insurance is Sold 7 Times, But You Only Sell it Once
Today, most life insurance agencies run sales organizations, not service organizations. After reading this blog, you’ll see why you must hire a Director of Old Business, not just a Director of New...
View Article*Special 2-Week Free Online Insurance Agent Summit*
Insurance Agent Summit has brought together 60 of the world’s most influential agents and industry leaders to tell you exactly how they and other agents are beating the competition and building the...
View ArticleHow To Build Your Insurance Practice
At the end of this article is The Big Secret for achieving consistent sales success in the insurance business! However, before we get there, we need to examine four key reasons why agents fail to...
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